Importance of Best Mobile Apps for
Business
Today Mobile devices have undeniably importance in our daily
routine of millions of peoples in whole the world. Fact is that,
mobile device now alter the style of business work. There are numbers
of businesses out there which are now providing to mobile device. The
facts is that the % of website traffic form mobile device now account
to roughly around 26% of whole the internet traffics make mobile
device an urgent factor to any business out there.
The Market of mobile apps have ranged close to $30 billions in
income from a survey made by ABI research. Instead the large numbers,
the markets apps are still young and as such, has numbers of
UN-tapped resources. This also stands that there is possibilities for
bugs, opportunities and improvements which is restricted in another
market.
However, before the business determines to venture into mobile
application, there are a few question that require to be responded.
Does business require the apps on the first place?
This is the urgent question that requires to be answered before a
business can determine whether it is in require for mobile
applications or not to set the businesses. For the retail businesses,
having the applications do have its benefits. This is believing that
peoples can have a look at the online catalog or simply create their
influences via their mobile device as well.
However, not each business requires their own mobile applications.
For an example, if the company business as consultancy, then the apps
that they need will most likely include collaboration tools instead
of something that they would like to let the open get permit to it.
As such, as business requires to measure in the urgency of having few
applications first, before we can continue with receiving one for
their own customers or employees.
What does business require for it?
If the businesses have determined to make mobile applications,
then it would then require to point out the aim of the applications.
This is where the strategy of mobiles come in to place. To make the
fine applications, the strategy of mobile is urgent so that the
businesses can recognizes the intention of the applications, whether
to select between a mobile websites or a mobile applications,
structure of monetizing the mobile versions for the businesses and
much more.
One of the thing that require to be decided is whether to develop
the mobile applications or mobile website. Due to this each of this
are tailored for various type of visitors. For an example, a mobile
site will permit you to just about the anyone to browsers the mobile
versions of the websites. This develop it properly for any kind of
business. Mobile application on the other hand, cater to the
businesses that provides goods and services in mind. This develops it
more appropriate for retail type business.
Besides that, if the applications will be one of the core function
of the businesses, than opportunities are that the business will
require to search a mode to monetize the applications. The most
general an unnoticeable mode of doing so is by providing a free
versions of our applications. However, add in some cool properties
that develop the applications even better as a premium to those that
are willing to improve to a higher versions. Besides doing so, the
businesses can even go for advertising but those type of monetizing
functions don't work as good as determining that such advertise are
more of bother instead. In element to that, consider famous property
such as location based service to develop the applications even more
attractive..
Which platform should use?
The poor part about developing a mobile applications are that the
market is heavily disconnected. we have iOS that is supporting the
iPad, iPhone and iPod Touch. Instead of that, there is also Android
app that is supporting hundred of various device with different-2
screens components and resolutions. Another platform that are less
famous contains the BlackBerry, Bada , Windows Phone 8 and several
more. From such position, it can be very difficult to develop mobile
applications that caters on single application. Instead of doing so,
businesses often select any of following three ways :Android, HTML5
or iOS.
Android and iOS comes first generally because there are multiple
of customers that are already developing use of such platforms.
Research also displays that iOS customers are more prostrate to
purchase products via their device as compared with Android device.
This can be because iOS customers are used to get products at the
premium in place of Android device whom often favour free application
instead of paid ones. As such, if we desire to go with Android, we
will require to strategy our apps in such a path that we can monetize
it simply.
Final but not least, there is also path of HTML5. The fine point
about this way is that it support just about any of the latest mobile
platform out there. The fact that it is also a cross platform
optional also means that the business require to point only on one
HTML5 applications and then use some of the few service that can
provide several version meant for different-2 platforms instead of.
If the business wants to get as more users as possible, view the
HTML5 coming. However, HTML5 app is commonly slow than application
develop through the native language platform.
Any of way, the business should first test the target audiences as
well as the platforms that these visitors use. That will be the final
approached. However, to do so stands that the business will have to
cutlery in some money for survey or case study and this will added to
the financial pressure of having a mobile applications.
Where to get it or built from?
This is definitely an gripping question that some business fail to
get it correct it first time. In place of trusting on the business IT
department, do believe outsourcing the applications to a established
or prominent applications developers. This is because via a expert
developers, the business can be confirm that the applications will be
developed perfectly and with minimal bugs. Instead of that, an expert
developer will most possibly code in a more secure manner as compared
with an inexperienced developers.
However, if the budget doesn't fit for established developers, the
business can even believe hiring a freelancer. Freelancer developer
is often a inexpensive approach but before appointing them, consider
testing their portfolio on their previous done projects. Download and
test their applications that they have developed and confirm whether
these will fits to what the business requirement or not.
Once the developers have been appointed, consider making agreement
of non disclosure to confirm that the concept or idea will never be
used or shared to any other parties. This is the urgent so that the
businesses can defend its ideas and not have it stolen by a competing
company or by the developers him/herself.
After that, talk about as much as manageable and confirm to list
out all of the core qualities that the business requirement in the
applications. Keep in mind that core functions are qualities that are
urgent for the apps to work. Once that is completed, then the
business can think adding additional qualities. Even then, don't put
as several feature as possible in the first versions. Having some few
feature that are left out is good so that it can be put in the next
final versions of the applications.
Don't scant on selecting the correct developers. Maximize the fund
for this aspect of the process of mobiles applications because this
is really the most urgent factor for a business to have a successful
mobile apps. Make some research about the developers of correct
applications. Instead of that, have more than the text based
conversation such as Skype etc. If possible, Go to Meeting with the
developers themselves.
Importance of Mobile Testing
Once the first draft of the application is finished, then the
business should check all of the qualities available in the
applications. Consider hiring some beta test engineers so that they
can recognize the mistake, bugs or flaws that are available in the
applications. This is because the final thing that anyone requirement
is applications that doesn't feel as bright.
Some of the testing requirement is that the business might like to
consider contains functional testing, usability testing, performance
testing, interrupt testing and installation testing. Functional
testing for an example, Test whether the required qualities are
present or not and whether the applications are practical or not
whether it can be further simplified.
Performance testing on the another hand refer to the velocity of
the applications and whether there are any interruption while using
the applications. Other kinds of tests are self explanatory but the
thing is that testing is another urgent view of developing mobile
applications. In addition to that, should the business select to use
HTML5, then testing of compatibility is also the urgent so that the
applications can work and displayed properly on each of the platforms
that have been pointed.
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| Importance of Best Mobile Apps for Business |
Conclusion:
There is no doubtfulness that in current era almost every
businesses requires a mobile apps. What is most necessary is that we
know how to leverage our apps for business e.g. will our apps be the
extension of our websites or standalone apps. Is that design of apps
to only promote businesses or to also do monetary transaction?
As long as clear on why we require the apps and how that helps us
earning more revenue or developing a marque, we are moving in the
correct way.
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